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What are cookies

Many websites collect small amounts of information regarding its activity on the site itself. This information is enclosed in a text file identified as a “cookie” stored on your computer. In order to always guarantee the best possible navigation, our site offers the best performance with cookies enabled. Thanks to cookies it is possible to “remember” you when you return to our site, as well as to identify and resolve errors – providing you with a faster and more suitable navigation for you.

cookies used on this site

Our site uses the following types of cookies:

technical browsing or session cookies, which guarantee the normal navigation and use of the website (allowing, for example, to make a purchase or authenticate to access restricted areas);

technical functionality cookies, which allow the user to browse according to a series of selected criteria (for example, the language, the products selected for purchase) in order to improve the service rendered to the same; these cookies allow the site to “remember” the choices you made (such as your user name, the language or the region you are in) and therefore provide more complex and indicated functions for you;

analytics cookies, similar to technical cookies when used directly by the site manager, to collect information, in aggregate form, on the number of users and how they visit the site.

This site does not use first-party profiling cookies. Profiling cookies are designed to create user profiles and are used in order to send advertising messages in line with the preferences shown by the user while browsing the web. Due to the particular invasiveness that such devices can have in the private sphere of users, European and Italian legislation provides that the user must be adequately informed about their use and thus express their valid consent.

third-party cookies

This website hosts both proprietary cookies and third-party cookies, that is managed by other organizations. An important example is the presence of “social plugins” for Facebook, Twitter, Google+ and LinkedIn. These are portions of the visited page generated directly by the aforementioned sites and hosted on the host site page, in order to share content on social networks.

The processing of data by third parties through the use of cookies is governed by the relevant information, of which, below, we report the corresponding links:

Facebook information: https://www.facebook.com/policy.php


    Google Analytics

    the website of New Era Sport Technologies s.r.l. also includes cookies generated by Google Analytics, a web traffic analysis service provided by Google, Inc. We are again in the presence of third-party cookies collected and managed anonymously to monitor and improve the performance of the host site.

    Google Analytics uses cookies to collect and analyze anonymous information on website usage behavior (such as the user’s IP address). This information is collected by Google Analytics, which processes it in order to prepare reports on the activities carried out on the websites themselves. This site does not use or allow third parties to use Google’s analysis tool to monitor or collect personal identification information. Google does not associate your IP address with any other data held by Google or attempt to link an IP address with the identity of a user. Google may also communicate this information to third parties where required by law or where such third parties process the information on Google’s behalf. These cookies have been set by us in anonymized mode, so as to minimize the possibility of identifying you by Google or other third parties.

    As an independent data controller, Google Inc. makes its information available https://www.google.it/intl/it_it/policies/privacy/

    For more information regarding the cancellation, activation and management of cookies in chrome, please refer to the following link: https://support.google.com/chrome/answer/95647?hl=it

    The user can selectively disable the action of Google Analytics by installing the component supplied by Google on his browser. To disable the action of Google Analytics, please refer to the following link:



    Cookie management

    The choice to accept or not the cookies is left to the user who can also use the settings of their browser. However, the total or partial disabling of technical cookies can compromise the use of the site’s features, while disabling “third-party” cookies does not affect browsing in any way.

    The main browsers allow you to define different settings for proprietary and third-party cookies. Using the links below it is possible to access the dedicated areas of the main browsers where you can define whether to accept the different types of cookies and proceed with their partial or total removal.


    By their nature, Cookies configure data processing systems.

    The data collected may also be communicated or may become known: ì

    of our staff in charge of the operations within its competence, specifically: Company Owner and / or Site Owner, as a data processor;

    of freelancers and third-party companies, specifically appointed, for the management of this website, as data processors;

    The Data Controller is New Era Sport Technologies s.r.l. via di boccea 617b 00166 Roma Italy, e-mail info@t-nes.com

    The user is entitled to the rights referred to in art. 7 of Legislative Decree 196/03

    1. The interested party has the right to obtain confirmation of the existence or not of personal data concerning him, even if not yet recorded, and their communication in intelligible form.

    2. The interested party has the right to obtain the indication:

    a) the origin of personal data; b) the purposes and methods of processing; c) the logic applied in the case of processing carried out with the aid of electronic instruments; d) of the identification data concerning the data controller, data processors and the representative designated pursuant to Article 5, paragraph; e) the subjects or categories of subjects to whom the personal data may be communicated or who can learn about them as appointed representative in the State, managers or appointees.

    3. The interested party has the right to obtain:

    a) updating, rectification or, when interested, integration of data; b) the deletion, transformation into anonymous form or blocking of data processed in violation of the law, including data which does not need to be kept for the purposes for which the data was collected or subsequently processed; c) the attestation that the operations referred to in letters a) and b) have been brought to the attention, also with regard to their content, of those to whom the data have been communicated or disseminated, except in the event that such fulfillment occurs it proves impossible or involves a manifestly disproportionate use of resources with respect to the protected right.

    4. The interested party has the right to object, in whole or in part:

    a) for legitimate reasons to the processing of personal data concerning him, even if pertinent to the purpose of the collection; b) to the processing of personal data concerning him for the purpose of sending advertising materials or direct sales or for carrying out market research or commercial communication.